Rubina Rice Agency in Mosque Market, Mirpur 6, Mirpur Model

Rubina Rice Agency functions as a strategic bridge between large-scale rice mills and the local consumer market. The business model is built on high-volume logistics, quality assurance, and market distribution.Strategic Sourcing: The agency procures premium rice varieties (such as Miniket and Nazirshail) directly from industrial mills. By purchasing in bulk (truckloads), they secure wholesale pricing that is unavailable to the general public. ​Quality & Storage: Upon arrival, the rice is stored in a dedicated warehouse where it is monitored for freshness and quality. This ensures that retailers receive a consistent product regardless of seasonal shifts. ​Market Distribution: The agency serves as the primary supplier for local grocers, restaurants, and retailers. They translate bulk mill quantities into manageable amounts for the market, offering competitive pricing that allows smaller businesses to thrive.